Who is James Beard?
“Pioneer of American cooking, any one chef in my world, he is the guy” – Rochelle Huppin 2014
Background of the James Beard Foundation:
“In 1990 the James Beard Foundation made another leap forward by establishing the James Beard Foundation Awards for excellence in the food and beverage and related industries. The first awards were given in 1991.
In 2010, in anticipation of our 25th anniversary, the James Beard Foundation launched its annual food conference, bringing together a diverse group of thought leaders and stakeholders in the country’s food system, as well as the JBF Leadership Awards, recognizing visionaries helping to make a better, safer, more equal, and more delicious future for everyone.
As an organization, the James Beard Foundation has evolved beyond the scope of influence any one person could have had, but all the while keeping true to the ideals that James Beard professed—that is, emphasizing the importance of simple, wholesome food, good cooking, and good eating by educating, mentoring, supporting, and caring for the people who prepare and enjoy it. We continue to build on the foundation James Beard laid”.
Chefwear has been a proud sponsor of the James Beard Foundation since the organization was founded in 1990.
Over 15 years ago, pastry chef Rochelle Huppin Fleck noticed a lack of comfortable chef apparel options and founded Chefwear. Since then, Chefwear has completely revolutionized the way chefs and restaurateurs dress. Its complete line of culinary apparel is designed to meet the needs of professional chefs, as well as those of the ever-increasing number of people who like to cook and entertain at home. In addition to eight styles of pants and 28 styles of jackets, Chefwear’s product line includes shirts, hats, aprons, shoes, pint-size duds for kids, and a full line of women’s jackets and pants.